Kuma’s creative community events often impress, we were just happy to play a small part in their seasonal coffee pop-up. They primarily operate as a wholesale distributor, but with a little design help we were able to convert their roasting space into a utilitarian coffee shop. Kuma’s bear logo was the impetus for this project, evolving it into a narrative of a boy and his bear on a summer adventure. This narrative then was carried throughout promotional materials, signage, and menus.