Rudy’s partnered with designer Eric Trine to develop shower caddies for your beloved Rudy’s products. I was brought on to develop the packaging for the Shower Caddy and Lil’ Caddy. Highlighting the product itself and communicating the best ways to install the caddies. I was already well aware of Eric Trine and suggested that we emphasize his creative roots by including some fresh insight into his personality and process. We decided to do an interview feature on the interior of the paper wrap.